Businesses work together amid COVID-19 pandemic

VCN - The pandemic has not stopped businesses' aspirations to develop. Many innovative models and solutions have been applied by businesses to overcome difficulties. Along with that, cooperative programs to prepare for a new development cycle have also been activated to prepare for the new normal in the future
A driver selects goods according to the customer's request at the market.
A driver selects goods according to the customer's request at the market.

Mutual support

Amid the pandemic’s developments, Ho Chi Minh City applied social distancing measures, the model of "shopping for households" with cooperation between supermarkets, retailers and delivery applications became more active.

As noted, the supermarket systems of Saigon Co.op, BigC, Vinmart, Lotte Mart have all cooperated with a series of delivery applications such as Grab, Now, Beamin, Foody to go to the market. Staying at home and use the phone to access the "Shopping" feature on these applications, users can shop for essential food items and have them delivered to their homes quickly. This has helped supermarkets significantly increase online sales in the context of having to implement social distancing to fight the pandemic. Shoppers also benefit as the time to buy goods is faster than waiting for the supermarket to deliver them as previously.

There are no specific statistics, but for supermarkets, the number of orders placed through the "Go to market" feature of delivery applications has grown rapidly in recent days. There are even times when supermarkets have to "disconnect the network" because they cannot meet the needs of customers. Mr. Vo Van Buu, a shipper, said that while waiting for payment at a Co.opfood store in Go Vap district (HCMC), there are almost always orders. He usually receives up to ten orders to go to the market these days.

During the pandemic, the cost of premises became a big burden for many business units when sales decreased. Facing that situation, the optimization of business premises is a problem that is posed to be able to maintain business operations. The cooperation model between Masan Group and Phuc Long tea-coffee shop chain is an innovative solution to the problem. Accordingly, Masan spent about US$15 million to buy back 20% of shares in Phuc Long Heritage Company – the company that owns Phuc Long brand.

Within the cooperation framework, Masan will develop the Phuc Long brand under the kiosk model based on the strategic cooperation agreement between VinCommerce and Phuc Long, which takes advantage of a network of more than 2,200 Vinmart+ stores nationwide. This cooperation will help Phuc Long both save rental costs and shorten the time to expand the number of new points of sale, thereby quickly gaining market share.

Meanwhile, Vinmart will optimize the business premises. Both Vinmart and Phuc Long will also exploit more customer groups from both sides, helping to increase revenue. According to the agreement, Phuc Long kiosk will share 20% of revenue with Vinmart+ stores. Accordingly, based on the business results of the pilot model, this cooperation will contribute to increasing the profit margin of the Vinmart+ system by more than 4% compared to the current level.

In addition, Masan also hopes to bring the Phuc Long brand to the world. This plan has also begun to show progress when Phuc Long announced the preparation to open the first store in the US.

Work together to create new energy

In addition to mutual support solutions that have brought positive effects in the context of the pandemic, many businesses have also implemented cooperation plans to create a foundation for fast and sustainable growth in the future.

In early July, Sunhouse Group announced a cooperation with ITG Technology to deploy the "make in Vietnam" smart factory solution – 3S Factory. This is an activity in the digital transformation strategy of Sunhouse's production activities.

Accordingly, this solution will be applied first with ALUBA plastic factory – one of eight factories in Sunhouse's household ecosystem. This factory has an area of ​​4,000 m2, with 60 clusters of plastic injection machines and conveyor robots, 25 clusters of stamping machines to help improve automation. The factory also focuses on improving the quality from the source by using plastic from famous brands in the world.

After applying 3S Factory solution, ALUBA Sunhouse plastic factory will officially join the ranks of smart factories in Vietnam built according to ISA-95 standards of the International Automation Association. The application of the smart factory model will help form the information flow throughout the factory to the highest management level of Sunhouse. This data helps the system identify and localize errors at each stage. From there, towards standardizing core processes, minimizing wasteful intermediary operations in the production process, promoting lean management. With this model, Sunhouse hopes to expand the market and aim to become a billion-dollar brand by 2025.

Another enterprise, Vietnam TNG Holdings, has just signed a deal with International Management System Integration Company Limited (Gimasys) to build a 360-degree customer database system. The project will help centralize and clean data, merge customer data from multiple systems, websites, and social networks of both Vietnam TNG Holding and its affiliates into one platform. Thereby creating a single source of data about customers.

With this project, professional users, technicians and managers of Vietnam TNG Holdings can build reports on exploitation, analysis and in-depth assessment of key trends of customers. From there, make the right decisions, quickly based on data and numbers, creating customer segments for input and improve the effectiveness of marketing, sales or customer care activities.

In the cooperation program between Nova Group and Viettel, Nova Group and its member units will give priority to using solutions developed by Viettel such as telecommunications infrastructure services, information security, monitoring systems, and information security, solutions to support business management, multi-channel customer care, brand management, online payment.

In contrast, Viettel will give priority to introducing to officers and employees, members as well as customers and partners about programs, preferential policies as well as policies on business cooperation in real estate products and other services provided by Nova Group. At the same time, giving priority to using Nova Group products for the welfare policies and funds of Viettel employees and jointly promoting the brand promotion of both sides.

Similarly, in the field of construction, installation, infrastructure, Coteccons and IDICO also have strategic cooperation to cross-sell products, services and other business development activities in their customer network as well as help refer customers to each other.

By Khaiky/Quynhlan

Related News

Sustainable opportunities for Vietnamese goods to penetrate the global market

Sustainable opportunities for Vietnamese goods to penetrate the global market

VCN - The EU market is increasingly setting stronger green standards for imported goods. This not only creates great challenges but also opens up new opportunities for Vietnamese businesses if they know how to transform. So what should businesses do to adapt and take advantage of this opportunity? Vice President of the European Chamber of Commerce in Vietnam (EuroCham) Nguyen Hai Minh (photo) said that to take advantage of this opportunity, businesses need to constantly innovate, update information, improve green production capacity and closely coordinate with management agencies as well as international partners.
Hong Kong: A gateway for Vietnamese businesses to access the Greater Bay Area market

Hong Kong: A gateway for Vietnamese businesses to access the Greater Bay Area market

VCN - According to the General Department of Customs, Vietnam-China trade is expected to reach a new record of approximately US$200 billion in 2024. This milestone marks a record in bilateral trade that Vietnam has achieved with a partner.
“Give and Take” in the Value Chain of the CPTPP Market

“Give and Take” in the Value Chain of the CPTPP Market

VCN - Vietnamese businesses have many opportunities and advantages if they take advantage of resources from imports and technology transfers when joining the supply chains of FDI companies within the CPTPP.
Vietnamese businesses struggle to access green finance

Vietnamese businesses struggle to access green finance

VCN - Green finance is gradually becoming an indispensable tool in Vietnam to support businesses, promote sustainable development, and move towards the goal of Net Zero. However, the path to accessing green capital is full of barriers, especially for small and medium enterprises.

Latest News

Top brands in Việt Nam in 2024 revealled

Top brands in Việt Nam in 2024 revealled

Shopee dethroned Samsung, which held the number one spot for three consecutive years, marking a turning point in Việt Nam’s e-commerce landscape.
Vietnamese catfish exports to hit $2 billion mark this year

Vietnamese catfish exports to hit $2 billion mark this year

Mainland China and Hong Kong (China) remained the largest export markets for Vietnamese catfish.
Is the 12% export growth target for 2025 achievable?

Is the 12% export growth target for 2025 achievable?

This goal follows the positive trade performance in 2024, which saw a continued trade surplus exceeding US$20 billion.
Increase revenue from building a sustainable supply chain

Increase revenue from building a sustainable supply chain

VCN - As environmental, social, and governance (ESG) factors increasingly dominate business strategies, building a sustainable supply chain has become an inevitable requirement for businesses.

More News

Coconut export enter acceleration cycle

Coconut export enter acceleration cycle

VCN - The opening of large markets and the proactiveness of enterprises in investing in deep processing and green transformation will create momentum for the Vietnamese coconut industry to enter a stronger growth cycle in the coming time.
Pepper export value reaches highest level since 2017

Pepper export value reaches highest level since 2017

The Ministry of Agriculture and Rural Development explained the increase in pepper export value is attributed to a significant rise in prices.
Fraudulent planting area codes threaten Việt Nam’s durian exports

Fraudulent planting area codes threaten Việt Nam’s durian exports

China imports over 90 per cent of Việt Nam’s durians, but recently, fraudulent activities involving planting area codes and packaging facility codes have emerged.
Industrial production maintains rapid and throughout bounce back

Industrial production maintains rapid and throughout bounce back

VCN - The industrial production index in 11 months of 2024 continued to recover rapidly and increase steadily in 60/63 provinces and cities, which reveals a good signal for the economy.
Halal Market: The Door is Wide Open, How to Exploit It

Halal Market: The Door is Wide Open, How to Exploit It

VCN - The size of the global Halal economy is estimated to reach USD 7,700 billion in 2025, expected to increase to 10,000 billion USD in 2028. Besides "certification", what do businesses need to effectively exploit the potential of this market?
Việt Nam becomes second biggest garment exporter globally

Việt Nam becomes second biggest garment exporter globally

Việt Nam’s garment and textiles export is projected to hit nearly US$44 billion this year, positioning the country as the world’s second biggest exporter, only behind India, said General Director of the Vietnam National Textile and Garment Group (Vinatex) Cao Hữu Hiếu.
Fraudulent planting area codes threaten Việt Nam’s durian exports

Fraudulent planting area codes threaten Việt Nam’s durian exports

China imports over 90 per cent of Việt Nam’s durians, but recently, fraudulent activities involving planting area codes and packaging facility codes have emerged.
Trade remedies protect domestic industries

Trade remedies protect domestic industries

VCN - The Ministry of Industry and Trade has initiated investigations into thirty trade remedies cases and applied twenty two measures to imported goods.
Import and export tend to decrease and are difficult to reach expectation of 800 billion USD

Import and export tend to decrease and are difficult to reach expectation of 800 billion USD

VCN - The two most recent statistical periods of the General Department of Customs have recorded a decrease in import and export turnover compared to the previous period.
Read More

Your care

Latest Most read
Sustainable opportunities for Vietnamese goods to penetrate the global market

Sustainable opportunities for Vietnamese goods to penetrate the global market

The EU market is increasingly setting stronger green standards for imported goods. This not only creates great challenges but also opens up new opportunities for Vietnamese businesses
Top brands in Việt Nam in 2024 revealled

Top brands in Việt Nam in 2024 revealled

Shopee dethroned Samsung, which held the number one spot for three consecutive years, marking a turning point in Việt Nam’s e-commerce landscape.
Vietnamese catfish exports to hit $2 billion mark this year

Vietnamese catfish exports to hit $2 billion mark this year

Mainland China and Hong Kong (China) remained the largest export markets for Vietnamese catfish.
Is the 12% export growth target for 2025 achievable?

Is the 12% export growth target for 2025 achievable?

This goal follows the positive trade performance in 2024, which saw a continued trade surplus exceeding US$20 billion.
Increase revenue from building a sustainable supply chain

Increase revenue from building a sustainable supply chain

As environmental, social, and governance (ESG) factors increasingly dominate business strategies, building a sustainable supply chain has become an inevitable requirement for businesses.
Mobile Version