Preparing human resources for export via the electronic platform

VCN - Mr. Vu Ba Phu, Director of the Trade Promotion Department (Ministry of Industry and Trade), said that businesses need to be proactive in their resources when promoting exports with foreign partners on e-commerce platforms.
Breakthrough policies needed to develop electronics industry Breakthrough policies needed to develop electronics industry
Piloting electronic tax payments for import–export goods via payment service suppliers Piloting electronic tax payments for import–export goods via payment service suppliers
Tax sector aims to operate professionally and efficiently on an electronic platform Tax sector aims to operate professionally and efficiently on an electronic platform
Preparing human resources for export via the electronic platform

What are the opportunities for Vietnamese enterprises through e-commerce platforms?

E-commerce in Vietnam has grown very rapidly in recent years, especially during the Covid period. Thanks to e-commerce, Vietnamese businesses have more export promotion channels, in other words, businesses have a channel to directly export products to foreign markets.

Exporting through electronic platforms presents a number of opportunities for Vietnamese enterprises, especially small and medium enterprises because their financial capacity limits direct access to foreign markets.

Without e-commerce, these businesses don’t have the opportunity to put their products on the shelves of supermarkets or distributors in major markets. Instead, Vietnamese businesses can directly export their brands on e-commerce platforms like Alibaba to major markets and directly to consumers in the US, Japan, EU, and Singapore.

Through e-commerce platforms, Vietnamese enterprises have the opportunity to diversify their export markets. Alibaba, for example, has over 300 million registered customers and 26 million active regular buyers spread across 200 countries around the world. Therefore, this can be a means for enterprises to diversify their export markets instead of focusing on only a few large markets.

What should businesses pay attention to affirm the value of products as well as become a sustainable export channel on the e-commerce platform, sir?

Digital transformation helps businesses a lot when it comes to saving costs in trade promotion, saving time by the scope and scale of marketing campaigns in a shorter time.

The benefits are like that, but when promoting export trade directly on e-commerce platforms, the most important issue businesses need to pay attention to is to prepare human resources ready for this export activity. Moreover, exporting via e-commerce requires businesses to know the local language, have a live transaction specialist, answer online, and take care of customers.

In addition, the technical factor also needs staff to take care of the booth regularly and continuously, ensuring that when customers search, they can access eye-catching and effective products.

It is worth noting that when exporting through e-commerce platforms, businesses need to comply with the specific regulations of the exchanges from specifications, packaging, the quantity of storage, and reserve and besides, they must pay attention to customs procedures, as well as other policies as with traditional export activities.

On the side of the Trade Promotion Agency (Ministry of Industry and Trade), there have been coordination activities with many domestic and foreign e-commerce platforms to focus on training awareness raising for businesses.

When the meaning and effects of direct export promotion activities have been improved through e-commerce, the Ministry of Industry and Trade and its partners provide training courses on business skills for enterprises and; at the same time, support businesses to implement marketing campaigns on digital platforms to improve brand and product coverage.

By Ngoclinh (recored)/Quynhlan

Related News

Vietnam kicked off the year with a strong start in trade, exceeding US$63 billion in the first month

Vietnam kicked off the year with a strong start in trade, exceeding US$63 billion in the first month

VCN - Data from the General Department of Vietnam Customs indicates a softening of both exports and imports in January 2025, relative to the same month in 2024.
Exports witness a rise of US$1 billion in the first 15 days of 2025

Exports witness a rise of US$1 billion in the first 15 days of 2025

VCN - Compared to the same period in 2024, exports in the first half of January 2025 increased by more than 6%, equivalent to nearly USS$1 billion.
US or China: Who will lead in Vietnamese Tra fish imports?

US or China: Who will lead in Vietnamese Tra fish imports?

VCN - Given that tra fish is a key export commodity for Vietnam's seafood industry, the question arises whether the United States will surpass China as the leading importer of this product in 2025.
Researching and proposing amendments to 2014 Customs Law to meet the requirements of innovation

Researching and proposing amendments to 2014 Customs Law to meet the requirements of innovation

VCN - After 10 years of implementation, the Customs Law has been effective in reforming administrative procedures and protecting national sovereignty. However, in the context of innovation requirements, it is necessary to continue reforming specialized inspections and focusing on digital transformation.

Latest News

Embracing green exports: a pathway to enter global supply chains

Embracing green exports: a pathway to enter global supply chains

This shift presents both a challenge and an opportunity for Vietnamese businesses to innovate and enhance their competitive edge in the international arena.
New policy proposed to prevent transfer pricing, tax evasion of FDI enterprises

New policy proposed to prevent transfer pricing, tax evasion of FDI enterprises

The ministry proposes to issue a decree on the establishment, management and use of the Investment Support Fund to stabilise the investment environment, encourage and attract strategic investors and multinational corporations.
Việt Nam’s durian exports to China plummet by 80%

Việt Nam’s durian exports to China plummet by 80%

This sharp decline has had a direct impact on Việt Nam’s fruit and vegetable export revenue, which stood at US$416 million in January 2025, marking a 11.3 per cent decrease month-on-month and a 5.2 per cent drop year-on-year.
Coconut exports reach 14-year high

Coconut exports reach 14-year high

In 2024, fresh coconut and coconut product exports surpassed US$1 billion, marking the highest figure in the past 14 years.

More News

Shrimp exports grow in the first month of 2025

Shrimp exports grow in the first month of 2025

According to data from the Việt Nam Association of Seafood Exporters and Producers (VASEP), shrimp products recorded a 13 per cent increase in export value in January 2025, reaching a total of $273.3 million.
Rice export prices drop, but decline expected to be short-term

Rice export prices drop, but decline expected to be short-term

Việt Nam’s rice export prices have declined, reaching their lowest level in three years.
Key agro products expected to maintain export growth this year

Key agro products expected to maintain export growth this year

At present, agricultural exports, such as rice, coffee and seafood, have steadily secured a stable place in major global markets.
EU issues 12 warnings against Việt Nam’s food and agricultural exports

EU issues 12 warnings against Việt Nam’s food and agricultural exports

The Việt Nam SPS Office has reported that some Vietnamese export products failed to meet the EU’s stringent standards.
Việt Nam to impose VAT on low-value express-imported goods

Việt Nam to impose VAT on low-value express-imported goods

Việt Nam will end a previous policy that exempted imported goods valued under VNĐ1 million (US$39.4) from taxes when shipped via express delivery.
Exchange rate risks need attention in near future

Exchange rate risks need attention in near future

VCN - Exchange rate developments in 2025 are considered to be quite complicated due to US policies related to trade and investment.
Import and export turnover reaches about US$29 billion in the second half of January 2025

Import and export turnover reaches about US$29 billion in the second half of January 2025

VCN - Vietnam's total import and export turnover in the second half of January 2025 (January 16-31, 2025) reached US$28.9 billion, the latest preliminary statistics of the General Department of Vietnam Customs reported.
Market edges up slightly as liquidity remains low

Market edges up slightly as liquidity remains low

Market breadth remained positive, with 161 gainers outnumbering 144 decliners.
Business regulations must be trimmed for development of enterprises: Experts

Business regulations must be trimmed for development of enterprises: Experts

The General Statistics Office (GSO)'s socio-economic report for January 2025 reveals that while over 33,400 newly established or resumed businesses entered the market - marking a 15% increase compared to January 2024 - more than 58,300 businesses withdrew from the market, representing a growth of 8.1% on year.
Read More

Your care

Latest Most read
Embracing green exports: a pathway to enter global supply chains

Embracing green exports: a pathway to enter global supply chains

This shift presents both a challenge and an opportunity for Vietnamese businesses to innovate and enhance their competitive edge in the international arena.
New policy proposed to prevent transfer pricing, tax evasion of FDI enterprises

New policy proposed to prevent transfer pricing, tax evasion of FDI enterprises

The ministry proposes to issue a decree on the establishment, management and use of the Investment Support Fund to stabilise the investment environment, encourage and attract strategic investors and multinational corporations.
Việt Nam’s durian exports to China plummet by 80%

Việt Nam’s durian exports to China plummet by 80%

This sharp decline has had a direct impact on Việt Nam’s fruit and vegetable export revenue, which stood at US$416 million in January 2025, marking a 11.3 per cent decrease month-on-month and a 5.2 per cent drop year-on-year.
Coconut exports reach 14-year high

Coconut exports reach 14-year high

In 2024, fresh coconut and coconut product exports surpassed US$1 billion, marking the highest figure in the past 14 years.
Shrimp exports grow in the first month of 2025

Shrimp exports grow in the first month of 2025

According to data from the Việt Nam Association of Seafood Exporters and Producers (VASEP), shrimp products recorded a 13 per cent increase in export value in January 2025, reaching a total of $273.3 million.
Mobile Version