Vietnamese coffee producers urged to focus on quality for sustainable export

While Vietnam's coffee industry was on track for another record export year, driven by rising prices due to supply shortages, experts said it's time for the industry to focus on quality to increase added value and export sustainably.

Vietnamese coffee producers urged to focus on quality for sustainable export hinh anh 1

Farmers in Dak Nong harvest coffee. (Photo: VNA)

While Vietnam's coffee industry was on track for another record export year, driven by rising prices due to supply shortages, experts said it's time for the industry to focus on quality to increase added value and export sustainably.

According to the Ministry of Agriculture and Rural Development, Vietnam was expected to earn 4.2 billion USD from exporting 1.7 million tonnes of coffee this year, a new high after setting the record at more than 4 billion USD last year, providing a firm foundation for the export target of 6 billion USD by 2030.

Pham Quang Anh, director of the Mercantile Exchange of Vietnam’s Information Centre, said Vietnamese coffee exports could reach a record level this year thanks to domestic and global prices climbing to their highest levels in the past 15 years due to scarce supply, low coffee reserves, and a strong increase in global demand for Robusta.

Statistics from the General Department of Customs showed that Vietnam’s coffee exports reached 1.266 million tonnes worth 3.16 billion USD from January to September, a drop of 7.3% in volume but an increase of 1.9% in value over the same period last year.

The average export price was 2,499 USD per tonne during this period, 9.9% higher than the same period last year.

The average price in September was 3,151 USD per tonne, 3.2% higher than August and 29.6% higher than one year ago.

Despite strong exports, Vietnam's coffee industry faces uncertainty in maintaining exports at high levels in the long run because the exports remain heavily dependent on rising prices due to supply shortages, not on the added value of coffee products.

This fact urged the coffee industry to shift its focus to improving product quality and aligning with market taste trends, especially in the major coffee consumption markets, which accounted for around half of global coffee imports, including the EU and the US.

Customs statistics showed that Vietnam shipped 600,000 tonnes of coffee to the EU and the US in the first eight months of this year, representing 50% of the country's total coffee export volume.

Major coffee import markets were transitioning from importing Robusta coffee beans to processed coffee.

According to the US Department of Agriculture, the US was becoming increasingly reliant on Arabica coffee and has progressively reduced Robusta imports from 6.1 million 60-kg bags in the 2010-11 crop year to 3.6 million bags in 2020-21. Processed coffee's share increased from 3.1% in the 2018-19 crop year to an estimated 6.4% in 2023-24.

According to the European Coffee Federation's statistics, the percentage of processed coffee surged from 2.3% in 2017 to 5.5% in 2021.

Vietnam’s customs data also indicated a significant drop in Vietnam’s Robusta coffee bean exports to the US, decreasing from 130,200 tonnes in 2018 to 90,500 tonnes in 2023, representing a decline of 27%. Vietnam predominantly exported raw beans to the US, a trend that remained largely unchanged from five years ago, indicating that Vietnam has been slow to adapt to the evolving tastes of major markets.

Climate change was occurring globally, leading to extreme weather phenomena like El Nino and La Nina, which directly affected the coffee crop.

According to the Vietnam Coffee Cocoa Association, erratic rains and storms during the 2022 coffee harvest season in the Central Highlands caused the output to decrease by about 10-15%. This year, El Nino also led to dryness in Vietnam’s major growing areas. The association noted that the upcoming crop output might be 10-15% lower, at around 1.47 million tonnes.

A Bloomberg survey estimated that coffee output might be 7% lower than the previous harvest season.

While coffee prices remained high, Vietnam was currently short of coffee for export. The Import-Export Department under the Ministry of Industry and Trade (MoIT) mentioned that the nation’s exports in the third quarter were slowing down due to limited supply.

The coffee supply was anticipated to increase in November when the 2023-24 harvest season began.

Anh emphasised the importance for the coffee industry to concentrate on quality and enhance the added value of coffee products through processing to boost exports.

Enterprises and farmers should collaborate to establish production chains, making it more feasible to adopt modern technology and promote the shift from raw to processed coffee, he suggested.

Increasing processed coffee could be a solution for Vietnam to boost exports, benefiting from signed free trade agreements that offer preferential tariffs of 0-5% for processed coffee products, Tran Thanh Hai, deputy director of the Import-Export Department (MoIT), stated.

Hai stressed that the coffee industry couldn't separate itself from the global commodity market, which was being influenced by rising inflation, geopolitical impacts, increasing input costs, and heightened competition from major producers like Brazil and Indonesia.

All these factors would influence coffee prices, Hai said, urging companies to closely monitor the market for suitable business and production strategies.

He encouraged businesses to intensify trade promotions to broaden markets while concentrating on quality raising and processing to meet the demands of importing markets and to establish brands for sustainable exports./.

Source: VNA
en.vietnamplus.vn

Related News

Latest News

Import-export businesses reduce costs thanks to the customs clearance location at Thanh Phuoc Port

Import-export businesses reduce costs thanks to the customs clearance location at Thanh Phuoc Port

VCN - As the first dry port of Binh Duong province to be announced, Thanh Phuoc Port has just been recognized by the Ministry of Finance as a Customs Clearance Site, which is expected to promote the transportation of goods by waterway, to save logistics costs for businesses.
Cashew exports are struggling because of being on passive in raw material sources

Cashew exports are struggling because of being on passive in raw material sources

VCN - For each container of exported cashew kernels, enterprises lose hundreds of millions of dong when they have to import raw materials at high prices, while export prices are not adjusted to increase accordingly.
Quang Ninh strives to become northern region’s marine aquaculture hub

Quang Ninh strives to become northern region’s marine aquaculture hub

The northeastern province of Quang Ninh aims to become a fisheries hub in the northern region by 2030.
Bac Giang lychees promoted in Thailand

Bac Giang lychees promoted in Thailand

Fresh lychees from Luc Ngan district, the northern province of Bac Giang, continue to be sold at the supermarket chain of Gourmet Market and shopping malls belonging to Thailand’s The Mall Group this year.

More News

Quảng Ninh posts fourth fastest growth in Red River Delta

Quảng Ninh posts fourth fastest growth in Red River Delta

The gross regional domestic product (GRDP) in the northern province of Quảng Ninh expanded at an estimated 9.02% year on year during the first half of 2024, ranking fourth in the Red River Delta and eighth nationwide.
New decree to set stage for innovative start-up economy

New decree to set stage for innovative start-up economy

The development of a separate decree on innovation and innovative start-ups is underway with an aim to leverage innovative start-up firms to a new height.
Early US recognition of market economy to increase opportunities for Vietnamese exports

Early US recognition of market economy to increase opportunities for Vietnamese exports

The US's recognition of the market economy in Vietnam will help expand business opportunities for Vietnamese enterprises and pave the way for Vietnamese exports to this market, according to experts.
Industrial production grew on a large scale

Industrial production grew on a large scale

VCN - 55 localities had an increase in the index of industrial production (IIP) compared to the same period last year, only 8 localities had a decrease in IIP compared to the same period last year.
More export opportunities from the Chinese market

More export opportunities from the Chinese market

VCN – Besides 12 fruit and vegetable items; bird's nest, fish meal and some products for the production and processing of animal feed, dairy and seafood products that have been officially exported to China, fresh coconuts, frozen durian, crocodiles, poultry... are expected be officially exported to the Chinese market in the near future.
Việt Nam

Việt Nam's cinnamon exports hits over $96.3 million in five months

Farmers have been continuously working on new techniques to improve the quality and productivity of cinnamon trees.
Việt Nam facilitates the establishment of free trade zones

Việt Nam facilitates the establishment of free trade zones

Earlier, the State has proposed allowing Đà Nẵng City to pilot the establishment of a Đà Nẵng Free Trade Zone connected to the Liên Chiều Seaport. The goal is to implement experimental policies and mechanisms to attract investment to the area.
Digital technology promotes green transformation at businesses

Digital technology promotes green transformation at businesses

VCN - Under pressure from the market, green and digital transformation are placing considerable pressure on businesses. This is also a hot topic discussed and analyzed at the International Forum on Creative Business - IIBF 2024, which just opened on the morning of June 12 in Ho Chi Minh City.
Vietnam’s fishery export likely to reach 4.4 billion USD in H1

Vietnam’s fishery export likely to reach 4.4 billion USD in H1

Vietnam’s export of fishery products is expected to reach 4.4 billion USD during January-June, a year-on-year increase of 6%, despite such formidable challenges as extreme weather conditions and competitive pressure regarding export prices, high input costs and shortage of materials, according to the Vietnam Association of Seafood Exporters and Producers (VASEP).
Read More

Your care

Latest Most read
Import-export businesses reduce costs thanks to the customs clearance location at Thanh Phuoc Port

Import-export businesses reduce costs thanks to the customs clearance location at Thanh Phuoc Port

VCN - According to Director of Binh Duong Customs Department Nguyen Tran Hieu, currently, the majority of import and export goods of businesses in the area are transported by sea.
Cashew exports are struggling because of being on passive in raw material sources

Cashew exports are struggling because of being on passive in raw material sources

For each container of exported cashew kernels, enterprises lose hundreds of millions of dong when they have to import raw materials at high prices, while export prices are not adjusted to increase accordingly.
Quang Ninh strives to become northern region’s marine aquaculture hub

Quang Ninh strives to become northern region’s marine aquaculture hub

The northeastern province of Quang Ninh aims to become a fisheries hub in the northern region by 2030.
Bac Giang lychees promoted in Thailand

Bac Giang lychees promoted in Thailand

Fresh lychees from Luc Ngan district, the northern province of Bac Giang, continue to be sold at the supermarket chain of Gourmet Market and shopping malls belonging to Thailand’s The Mall Group this year.
Quảng Ninh posts fourth fastest growth in Red River Delta

Quảng Ninh posts fourth fastest growth in Red River Delta

The gross regional domestic product (GRDP) in the northern province of Quảng Ninh expanded at an estimated 9.02% year on year during the first half of 2024, ranking fourth in the Red River Delta and eighth nationwide.
Mobile Version